Keep the momentum.
Long-term collaboration
An ongoing creator programme, with each campaign informing the next.
Best for brands with regular launches or monthly content needs
See how it worksCreator campaigns.
Handled by Rubii.
Rubii plans and runs creator campaigns on Xiaohongshu, TikTok, Instagram and Threads for consumer brands in Malaysia, from product seeding to launches. We handle the creators, deliveries and tracking; you get the content and the results.
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Trusted by brands across retail, F&B, beauty and property
Wipro Unza Group
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- 1000+creators coordinated
- 1500+posts published
- 30+brands served
What can we help with?
Let people try it.
Creator seeding at scale
Product experiences shared by relevant creators, with the coordination handled.
Best for new products, or brands trying creator campaigns for the first time
See how it worksMake an entrance.
Launches & activations
Creator campaigns for new products, retail destinations and events.
Best for product launches, store openings and events
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Recent work
Campaigns we’ve run for Malaysian brands.
Xiaohongshu
Aiken
Product seeding across the Aiken range (shampoo, moisturiser, sunscreen, serum and cleanser).
- 200+ creators
- 200+ posts
- 1.2M+ exposure & views
- 15K+ engagements
Xiaohongshu
Maggi
Product seeding for the Maggi air fryer marinade paste.
- 20+ creators
- 20+ posts
- 550K exposure & views
- 8K engagements
TikTok
Saizeriya Malaysia
Grand opening of their first store in Malaysia.
See the posts
A little seeding.
A lot to talk about.
Ask Rubii for a Seeding Onboarding Offer. Leave your email and our team will follow up with the details.